Beyond Keywords: The 10-Point SEO Audit That Actually Moves the Needle
As website solution providers, we already know that SEO gives your client an edge over the competition by bringing more prospects and customers straight to the website. If you’re analyzing the SEO effectiveness of a
Mobile Optimization: Pro Tips for Perfect Cross-Device Performance
According to a recent AI Website Audit I ran using My Web Audit, these are the elements that should be considered when analyzing a site for mobile optimization. Audit Points Mobile Responsiveness Mobile optimization ensures a website’s design
How to Analyze a site for Conversion Optimization
Most of you already know that conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action — whether completing a form, becoming customers, or other
Which Website Element is THE Most Important?
As most of you know, I am focusing my agency endeavors on website assessments (audits) and plan to start posting website reviews on my agency YouTube channel. While planning, I asked all the major AI
The WP Project Manager’s Academy is Closing
The WP Project Manager’s Academy is Closing (sort of) It’s true. After much consternation and deliberation, I have come to the decision to close The WP Project Manager’s Academy but, never fear, something much better is
Now You Can Spy with AI: How Competitive Analysis Turns Prospects into Clients
Everything in the web world is changing at a breakneck pace. With the advent of AI-generated websites, no-code development platforms, automated SEO tools, one-click deployment services, and the commoditization of web hosting, it is becoming
Are Wix and Squarespace Challenging WordPress’s Dominance?
The website building landscape has undergone a huge transformation in recent years. While WordPress has long held its position as the leading content management system, platforms like Wix and Squarespace have made remarkable advances. But,
The AI Takeover: 5 Strategies to Future-Proof Your Web Developer Career
The web development industry stands at a crossroads. Artificial intelligence tools have rapidly evolved from simple code completion assistants to platforms capable of generating entire websites from natural language prompts. For established web developers and
Firing a Client the Right Way: A Guide for Website Providers and Agencies
Have you ever worked with a client who made you question your career choices? Maybe they constantly moved the goalposts, ignored invoices, or were downright rude. Whatever the case, sometimes the best thing for your
8 Essential Contract Sections for Firing Clients
To ethically and professionally manage client terminations, it’s important to include specific sections in your contract that address how to fire a client. Here are the absolute essential contract sections that ensure both you and
Don’t Leave Your Clients Hanging – An 8 Step Succession Plan Guide for Solopreneur Web Developers
The first WordCamp I ever attended was WordCamp Asheville, North Carolina. It holds a special place in my heart because that’s where I first realized that so many WP folks needed help with project management
How Website Project Management is as Easy as a Grocery Shopping Trip
If you’re like a lot of website providers (me included at one time), you think project management is complicated. But guess what? If you’ve ever made it through a grocery store run, got home with
Incorporating Project Management Tasks into Your Project Estimate
Someone asked me recently what percentage of time (and pricing) should be allocated to ongoing project management tasks when devising a website development estimate. This is a tough question to answer for two reasons: Not
How to Find Care Plan Clients with Kristina Romero
Introducing Kristina Romero and Her Approach Interviewing Kristina Romero, a seasoned web developer and agency owner, offered some valuable insights into finding and retaining care plan clients. Kristina’s wealth of experience and innovative strategies prove
How to Find Local leads for Website Clients
In today’s digital landscape, it’s easy to overlook the opportunities that exist right outside our door – local leads. As professionals, we tend to gravitate towards electronic communications, automating our sales funnels, and attempting to
Your Offer Statement – Is Yours Ready?
In preparation for our upcoming client acquisition workshop, which is open to all members of the WP Project Managers Academy, we’re focusing on something very crucial – the offer statement. It might seem like a
How to Find High-Ticket Non-Profit Website Clients
Non-profits are often overlooked as potential clients by many agencies and freelance professionals due to the common misconception that they lack funds. However, in reality, several non-profits have substantial revenue and budget allocations for areas
What You Call Yourself Matters – Developer or Designer or Neither
As professionals, we are often pigeonholed into using common terms to describe what we do. However, these terms don’t always reflect the breadth and depth of our services. This becomes particularly relevant when dealing with
Who Are You? The Website Provider Title Conundrum
Today we delve into the fundamental aspects of client acquisition that every web professional should grasp. The first step to a successful client acquisition strategy is understanding who you are in the web industry. The
Everything’s a Project and Everybody is a Project Manager
If you’ve been following us a while, you know that all the project management skills we teach are based on The 6 Productivity Principles for Project Success. Define the Job in Detail with a Content-First
Why You Need to Stop Selling Websites – NOW!
In today’s digital landscape, virtually anyone can create websites. The recent surge of web developers entering the market means competition is fiercer than ever, and standing out from the crowd is increasingly challenging. If you
The 4 Most Critical Project Management Processes
Making big changes can sometimes feel overwhelming. But if it’s done in steps, you can make a big difference in your day-to-day #agencylife without losing your mind in the process. We’ve harped on and on
How to Teach Your WordPress Clients to Shop Around and Still Come Out on Top
You’ve got both a great proposal and a client who’s on board. Smart buyers shop around. It’s a fact of life. And the clients that you want to work with are no different. Whether it’s
What is WordPress Project Success and How Can You Achieve It?
Everybody in our industry loves to talk about “best practices”—but what does that really mean, and what does it mean to you? When someone refers to “best practices”, they’re typically talking about the processes or