What’s Different About a Website Redesign Project?
Effective and responsive sites inspire confidence. The inverse is also true. Have you ever driven past a house being remodeled and thought, “Ew, do those people have any idea what they’re doing?” You might not
Helping Your Clients Succeed with Google My Business
Creating a well-functioning site is fundamental to your agency’s goals—but it’s only half the battle. Why? Because a functioning site is only as functional as it is visible. There are many tools to help us
Calendar and Scheduling Productivity
If you’re anything like me, you love a good list. But even more than that, I love a good app. Technology has afforded us so many opportunities to become the most productive and organized versions
How to Get Requirements Right the First Time (and ALWAYS get paid)
When we choose to open ourselves up to sharing ideas with those who work in our field, the ways we can all grow are endless! That’s why I’m so in awe of Natasha Golinsky, who’s
Giving Your Clients a Head Start on Content
One of the major contributors to missing project deadlines is delayed content delivery. Your clients need help with this, and you can help them. And who better to help us talk about our clients’ content
Can a Web Audit be a Lead Generator?
One of the goals of Can We Talk is to provide you with the ideas of agency owners at the top of their areas. When we find someone who really knows their stuff, we can’t
How Website Privacy Policies Can Be A Lead Generator and Money Maker
On this edition of Can We Talk, I was absolutely honored to welcome my friends Hans Skillrud and Donata Kalnenaite Skillrud. We’ve known each other since the 2019 Word Camp circuit, and I couldn’t have
Do You REALLY Need a Niche for Your WordPress Agency?
If you listen to most of the experts in our field, they’ll tell you that niching is the best thing since sliced bread. But is it, really? And do you absolutely need a niche to
Setting Client Expectations About Project Problems
I’ve got bad news— Your project is probably going to have one, or several, problems. To be fair, this almost always happens. No matter how well or how far you, your team, and your clients
Who IS the Designer, Anyway? Setting Client Expectations About Design
There’s a little bit of artist inside all of us—but when it comes to developing a successful site design, your client is going to have to shut their inner artist up, and you’re going to
Setting Client Expectations About Money—Yuck!
“It’s tacky to talk about money.” That’s an idea that’s been crammed into our heads since the time we first talked about money “by mistake”! In my neck of the woods, whether it was our
My Client Doesn’t Respect Me!
On this episode of Can We Talk, we’re going to whip out our sequins and microphones and see what Ms. Aretha Franklin was all about: R-E-S-P-E-C-T. (Okay, you don’t really have to get glammed up
Setting Client Expectations: The Deep Dive
Today’s Can We Talk is a conversation about, well, miscommunication. Soon we’ll dive into the topic of demanding clients’ respect (You’ll have to tune in for that one next week!) For now, though, we need
Five Days of Focus – A Plan for Process Improvement in 2021
This is our final episode of our Five Days of Focus 2021 – highlighting Project Management essentials. You want to earn more money and make your clients happier. Hell, we all do! But you might
Five Days of Focus – Why Approval Doesn’t Matter
This is Day 2 of our Five Days of Focus 2021 – highlighting Project Management essentials. This week has been all about the art of the perfect proposal, and we’re well on the way to
Five Days of Focus – How Using a Content-First Development Approach Saves Money
Day 3 of our 5 Days of focus 2020. Okay, so you’ve got your proposal equipped with your master services agreement, and you’re starting to set clear expectations with your clients. You’re almost ready to
Five Days of Focus – How to Define your WordPress Project Scope
This is Day 2 of our Five Days of Focus preparing for 2021 – highlighting Project Management essentials. In our heart of hearts, everyone’s a little bit of a people-pleaser. We love to see the people
Five Days of Focus – Proposals, Contracts, and MSAs
We’re getting ready for 2021 with Five Days of Focus on Project Management essentials. This is Day 1. Our topic du jour? How to use your proposal, contract, and/or Master Services Agreement to set proper
Making Your New Year’s Resolutions an Agency Improvement Project
Everyone loves making New Year’s resolutions, only to be disappointed by February when they haven’t stuck. Whether it’s losing weight, dropping a bad habit, or starting a new venture, it’s tough to maintain our new
Where Core Web Vitals Fit in Your SEO Strategy with Mike Gburski
The party never stops with our Can We Talk members! This week we had the opportunity to hear from Michael “Mike” Gburski, founder of JadeFire Development. Mike’s a truly wonderful soul who focuses primarily on
Helping Your Client Find their Website Identity with Imogen Allen
If I asked you to describe what your client’s agency does, would you be able to do it in a way that convinces me to buy what they’re selling? (I’d hope so; it’s typically what

Using Technical Web Audits to Generate Leads
When was the last time you heard about a new way for your agency to earn money, generate new leads, and flex your knowledge and skills? Today might be that day! This week we had

Using Mockup Tools with Virtual Assistants and Clients
It’s always great when we get to learn something new from an inspiring agency owner! Never stop learning, right? In this episode of “Can We Talk About Your WordPress Projects?” (originally recorded in Nov 2020),

Breaking Down the Pre-Proposal Process
Does practice make perfect? No, not always. But having a solid pre-propoaal process leads to practical, consistent quality in your early client interactions, which spells out good news for your clients, and for you. When
